Sustainable fish sourcing

Sustainable fish city

We have signed a pledge with Sustainable Fish City. It was inspired by the London 2012 Olympic and Paralympics Games and its aim is for London to become the first ever sustainable fish city and protect precious marine environments and fishing livelihoods, call for fish to be bought from sustainable sources.

We have promised to take the appropriate steps to buy sustainable seafood, to protect precious marine environments and fish stocks and good fishing livelihoods. Specifically we pledge to take the following steps:

  • Step 1

    State our commitment: State our commitment: Tell our customers and the public that we are developing and implementing a policy on seafood sustainability in our business.

  • Step 2

    Gather information: Gather information: Assess and monitor the environmental sustainability of the seafood we serve.

  • Step 3

    Sources sustainability: Make sustainable seafood choices. This will include:

    Avoiding the worst: telling our supplier(s) or caterer to remove endangered specific from menus and catering - those rated as 'fish to avoid' by the Marine Conservations society

    Promoting the best: Serving sustainably managed fish - MSC certified fish and those rated as 'fish to catch' by the Marine Conservations Society

    Improving the rest: Telling our supplier(s) or caterer we want to service only sustainable fish - and that there are organisations that can help them to do this such as Good Catch and the Marine Stewardship Council.

  • Step 4

    Communicate clearly Communicate clearly: Spread the message with our customers, supplier(s), caterer, employees and other key stakeholders about seafood sustainability. Consider investing in Marine Stewardship Counsil (MSC) Chain of Custody certification to enable us to communicate the sustainability of MSC-certified seafood to our customers.

  • Step 5

    Influence wider progress: Influence wider progress: Support positive change for fish, fisheries and marine resources, using our influence to encourage others to join our seafood sustainability journey and the Sustainable Fish City campaign.